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Don’t reinvent the wheel.

A mentor once delivered that advice while showing me his “swipe file”. He opened an innocent-looking word doc to reveal hundreds of pages of material he had chosen to simply copy and paste from ads (he was a copywriter) he had seen over the years.

What he had amassed was a treasure trove of material, not to be plagiarized, but adapted. He found the best of what was out there and incorporated it onto his own copy.

The same is true regardless of the work you’re doing.

For example if you’re hiring and need a job description – just search for a handful of examples and copy them. Obviously you’re not going to use them verbatim… you have to modify them to be relevant to your particular job.

It’s silly to spend extra time on something someone has already done.